Connecting UK mortgage and property professionals with the media

The problem we set out to solve

UK mortgage and property coverage moves quickly, but journalists often struggle to find named, contactable experts on deadline — and specialist firms rarely have an easy way to reach the reporters who cover their sector. Press releases get lost in generic inboxes, commentary is scattered across social feeds, and smaller organisations without a PR agency are effectively invisible to the trade and national press.

Our purpose

The Media Source exists to make it straightforward for UK mortgage and property professionals to share credible information with journalists, and for journalists to find named sources they can quote and contact. We are a distribution and sourcing platform, not a newsroom.

Who the platform serves

• Journalists and editors covering UK mortgages, property and housing.
• Mortgage brokers, mortgage lenders and property finance specialists.
• Estate agents, conveyancers, valuers and surveyors.
• PR and communications teams at industry firms and PropTech companies.
• Named industry experts willing to be quoted and contacted on the record.

How it helps

• Journalists can post media requests and search a directory of named UK experts by profession, sector and location.
• Industry professionals can publish press releases, expert commentary and firm profiles in one place designed for the trade.
• Responses to media requests are private between the journalist and the responder, protecting sources and story ideas.
• Every item carries a clear label so readers can tell editorial, submitted and sponsored material apart.

Why property, mortgage and finance

UK housing, mortgages and property finance are large, specialist and highly regulated. Generic PR wires and social platforms do not reflect that. By focusing on this industry — rather than trying to be a general newswire — we can tailor verification, taxonomy and editorial standards to the professions we serve: FCA-regulated brokers and lenders, RICS-registered surveyors and valuers, regulated conveyancers, estate agents and the PropTech and legal firms that work alongside them.

What The Media Source is

The Media Source is a free platform built specifically for the UK mortgage and property professions. It brings together press rooms, spokesperson profiles, journalist media requests and source discovery for mortgage brokers, mortgage lenders, estate agents, conveyancers, valuers, surveyors, property finance specialists, PropTech companies and legal services firms — and the journalists and PR teams who work with them.

What The Media Source is not

The Media Source is not a news organisation. With narrow exceptions clearly labelled The Media Source Editorial, the material available through the platform is submitted by third parties. We do not endorse the accuracy, completeness or fairness of user-submitted content, and we do not verify every factual claim before publication.

What we label

Every item on The Media Source carries a visible label indicating its nature:

• Press Release — submitted by the named organisation.
• Expert Commentary — personal opinion attributed to the named individual.
• Media Request — a request from a working journalist for sources or comment.
• The Media Source Editorial — written or edited by the Media Source team.
• Sponsored — paid placement; commercial content, not editorial.
• Corrected and Updated — a material change has been made after publication.

Moderation and our approach

The Media Source applies content standards (see our Editorial Standards) and a moderation process, but responsibility for accuracy, evidence and lawfulness of user-submitted content rests with the person or organisation that submitted it. See our Complaints and Takedown Policyfor how to raise a concern.